Bell Media Licenses Its Original TV Series Format Just Like Mom; plus casting details

From media releases:

Bell Media announced today a deal to license the series format rights to its original series JUST LIKE MOM to leading Canadian production company marblemedia. The deal provides the exclusive Canadian and U.S. rights for the series to marblemedia, who has a greenlight from broadcasters Yes TV and BYU TV respectively, to re-launch the show in 2018. The multi-year format deal provides robust multi-platform and ancillary rights for JUST LIKE MOM, which will be rejuvenated, modernized and renamed to JUST LIKE MOM AND DAD and launched to a new generation of viewers.

The original JUST LIKE MOM was a popular 1980s children’s game show that was commissioned for CTV’s flagship station, Toronto’s CFTO-TV. It ran for more than five seasons between 1980 and 1985 before going into syndication.

Filmed before a live studio audience at CTV’s Agincourt studios, JUST LIKE MOM tested which mother and child knew each other best through answer-matching, the memorable bake-off challenge, and the bonus round which saw the winning team spin a wheel for the chance to win a grand prize.

Today’s announcement represents the second original format deal for Bell Media this year, following the announcement earlier this year that it has created a new, multi-platform, music series format, THE LAUNCH for CTV, its leading national network, for distribution around the world.

More information on JUST LIKE MOM AND DAD, its production, and casting can be found at http://www.justlikemomanddad.com.


Via marblemedia:

Award-winning global media production and distribution company marblemedia announced today it will begin production this fall on Just Like Mom and Dad, an exciting remake of the 80s hit game show Just Like Mom. Produced in association with YES TV in Canada and BYUtv in the US, the 20-episode primetime family game show will premiere across North America in January 2018.

A popular part of Canadian TV pop culture nostalgia, the original series Just like Mom ran over 600 episodes over five seasons from 1980 to 1985 on CTV. marblemedia secured all remake and development rights in an agreement with Bell Media. This multi-year format deal includes worldwide program and format distribution rights to the series through marblemedia’s distribution arm, Distribution360 (D360), along with digital and ancillary rights.

Just Like Mom and Dad, shot in front of a live studio audience on a bright, digital set with brand new hosts, explores how well families really know each other. Each episode will feature three parent-kid pairs competing in two interactive trivia rounds and a final bake-off round in a new kitchen coliseum. The winning team gets the chance to spin the big prize wheel.

Additionally, marblemedia will be releasing digital media components, produced inhouse by marblemedia Interactive, to support the Just Like Mom and Dad series, including an exciting mobile App.

marblemedia has partnered with Segal Licensing, who’s handling licensing and merchandising for the series and is currently in discussion with a number of brand integration partnerships for participation in the series.  Just Like Mom and Dad is financed with the participation of the Bell Fund and Shaw Rocket Fund.

Producers for the series include Mark Bishop, Matt Hornburg, Steve Sloan, Stephen Turnbull, alongside Rob Sheppard for YES TV, Jim Bell for BYUtv and Adam Iversfor Omnicom’s Highway Entertainment.

 

 

 

Greg David
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Greg David

Prior to becoming a television critic and owner of TV, Eh?, Greg David was a critic for TV Guide Canada, the country's most trusted source for TV news. He has interviewed television actors, actresses and behind-the-scenes folks from hundreds of television series from Canada, the U.S. and internationally. He is a podcaster, public speaker, weekly radio guest and educator, and past member of the Television Critics Association.
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