From Martin Knelman of the Toronto Star:
TVO’s ‘The Agenda’ born again
Research confirmed that young audiences like what TVO does and know who Paikin is but rarely watch the broadcast. So starting now, instead of being a seamless one-hour program, The Agenda becomes a magazine, typically with three 15-to-20 minute items. That way, people who rely on their mobile devices to discover what’s new and interesting can have a brief encounter with one segment. Plus there will be clips on Facebook and Twitter, which link back to the full version on TVO’s website. Continue reading.
Latest posts by Greg David (see all)
- Animal Planet makes holidays happier with six-week free preview, beginning Dec. 1 - November 23, 2017
- Frankie Drake Mysteries explores faith in Episode 4 - November 23, 2017
- Links: The Indian Detective - November 22, 2017