From Alliance Atlantis:
The search is on for the next big name in Canadian fashion
- Application forms available at slice.ca
Slice(TM) and Insight Production Company Ltd. have begun the search for the nation’s hottest up-and-coming fashion designers for Project Runway Canada.
From March 12, 2007 through April 13, 2007, designer hopefuls aged 19 years and older are invited to visit slice.ca to download the application form and mail in their submission. The series will find 12 designers competing for the once-in-lifetime chance to show collections at a premiere fashion event in fall 2007.
Ultimately one designer will claim their rightful place in the spotlight, winning the top prize, including $100 000 to begin their own fashion line and a feature spread showing their winning collection in the pages of the country’s foremost fashion magazine.
Produced by Insight Production Company Ltd. the highly-anticipated Canadian format of the Emmy-nominated U.S. series, developed by The Weinstein Company, is set to debut with Slice’s(TM) fall 2007 season.
“Fashion has no borders. I’m confident our search will reveal Canada’s unique and promising designers, hungry to make their mark on the international stage,” says John Brunton, President, Insight Production Company Ltd. “We look forward to uncovering the talent and turmoil of cut-throat couture.”
“We are eager to work with Insight to open the door to the amazing crop of undiscovered Canadian design talent out there. I am confident that after this nationwide search, we’ll be left with twelve designers who are incredibly talented, extremely creative and who will no doubt have very different personalities! The combination of raw talent and the drama that arises when the designers live and work together during the innovative challenges are sure to keep Slice(TM) viewers hooked,” says Vanessa Case, Vice President, Content, Slice(TM), Alliance Atlantis Communications Inc.
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