In the news: CBC misleading on ratings?

Gayle MacDonald of the Globe and Mail reports on challenges to CBC’s claims:

  • CBC’s best season in five years? Expert says no
    “One of Canada’s leading experts in television ratings is challenging CBC Television’s claim that it just posted its best prime-time season in five years. Barry Kiefl, president of Ottawa-based Canadian Media Research Inc. (CMRI), says the 2006-2007 overall season in audience terms was the public TV broadcaster’s worst in its 55-year history.”