Canada’s best online digital creators make their television debut with new series Exposure premiering Sunday, July 29 at 11 p.m. on CBC Television
CBC Television is giving emerging digital filmmakers the opportunity to showcase their talent on mainstream television and have a chance to win a $25,000 online entertainment development deal when the new, six-part one-hour series EXPOSURE hits the airwaves Sunday, July 29 at 11 p.m. The series is looking for Canada’s best digital storytellers to submit their short films to www.cbc.ca/exposure and compete for a spot in the show. Canadians will help determine which digital videos will be featured on the television broadcast by rating and voting for their favourite films on the EXPOSURE website.
Each telecast episode of EXPOSURE will showcase an hour of the most popular videos from www.cbc.ca/exposure, and feature a Yahoo! Canada Showdown of the top three web rated shorts. Viewers can vote online to decide who wins the weekly prize package worth $1,500 and the chance to advance to the Showdown during the season finale on Sept. 2.
During the Showdown, finalists will go head-to-head as they vie for the grand prize: a development deal worth up to $25,000 to create a new online entertainment series for CBC. Viewers will determine who wins the grand prize by voting online until Tuesday, Sept. 4. The winner will be announced online in an exclusive webisode on Friday, Sept. 7.
“The pool of Canadian talent in new media is on the rise,” said Kirstine Layfield, CBC’s executive director of network programming. “Exposure is an opportunity for the CBC to guide future generations of Canadian storytellers to the next stage in a national broadcast arena.”
EXPOSURE host Lara Doucette, best known for playing the vivacious Lala on the hit podcast Tiki Bar TV, will guide and navigate the viewers through the roundup of videos, and introduce celebrity guests. She will be joined by co-host Billy Reid, an acclaimed and talented artist from Victoria, B.C., whose video hits on his website verytasteful.com and Youtube have reached more than one million. He has also appeared on CBC On Demand, ZeD Television and the Gemini Awards.
CBC and Yahoo! Canada invited emerging filmmakers to share their stories and upload films and short video clips ranging from one to ten minutes in length to www.cbc.ca/exposure in June. Hundreds of provocative short films were received, including funny animations and innovative video clips.
The executive producer of EXPOSURE is Kevin Teichrob; the senior producer is Sean Embury.