CBC’s future depends on digital success

From Kate Taylor of the Toronto Star:

  • How to make the CBC viable in the digital age
    “Everybody’s ratings were up in 2009-2010 as the new, portable “people meters” began recording a lot of casual viewing that had previously been missed, and sports ratings in particular went through the roof. But the CBC still regularly placed shows in the top 30, especially the entrepreneurship contest Dragons’ Den, the family ranch drama Heartland and that unabashed bid for Canadian hearts, Battle of the Blades.” Read more.
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