From a media release:
Slice™ Secures Dragons’ Den star W. Brett Wilson for High-Stakes Investing Series
- New Series Risky Business Premieres This Fall – Casting Call Now Open www.RiskyBusiness.TV
Slice – TV’s juiciest channel – has secured one of Canada’s hottest investors and highly regarded businessmen/philanthropists, W. Brett Wilson, to host Risky Business, an exciting new series where people risk their life savings to make their investment dreams come true. Building on his reputation as the lead deal-making Dragon, Brett will do everything in his power to turn ordinary people into extraordinary investors.
The 13 episode, 30-minute series is slated to premiere on SliceTM in Fall 2011. The series is currently casting for novice investors, ranging from friends and family duos to married and unmarried couples, who are interested in making big money in new ways. It is also casting for entrepreneurs offering unique high-risk, high-reward investment opportunities.
In each episode of Risky Business, Brett will give the daring couple a chance to risk big and win big. As host, he will guide the investors as they choose between pitches made by two different entrepreneurs, each looking for capital and offering a big return. The options will be unusual – such as investing in undervalued vintage wine labels or betting it all on a high stakes one-night-only event. The duo will stake their life savings on one investment, and Brett will invest in the other. It isn’t until the end of the episode that it is revealed how each investment performed. Will the risk-taking couple win big or lose it all? Do they outperform Brett? Or does Brett prove he can make money just about anywhere?
“We are thrilled to have iconic entrepreneur and philanthropist W. Brett Wilson onboard for this series,” says Barbara Williams, Senior Vice President of Content, Shaw Media. “With his star power and financial expertise, we think Risky Business will hit a chord with viewers who are looking for new ways to realize their financial dreams.”
“As someone who enjoys the art of investing, I’m looking forward to helping Canadians look at making money in unconventional ways,” says W. Brett Wilson, host of Risky Business. “This kind of high-stakes investing takes a lot of guts – but it makes the returns that much sweeter.”
Risky Business is produced by new global production company, 11 Television, in association with SliceTM.