From a media release:
Bell Media, Canadaâ€™s premier multimedia company, announced today from MIPCOM a multi-faceted partnership with United Artists Media Group (a newly formed joint venture among MGM, Mark Burnett, Roma Downey, and Hearst Entertainment) and Omnicom Canada Corp.â€™s Highway Entertainment to create new television formats for Canadian and international audiences. As a result of the partnership, pilots for several new formats are currently in development and pre-production at Bell Media, parent company of conventional broadcaster CTV, the leading adapter of formats for the Canadian market. Terms of the deal were not released.
â€œWe are thrilled to partner with Mark Burnett, a pioneer in format television, and United Artists Media Group, along with Canadaâ€™s Highway Entertainment,â€ said Phil King, President â€“ CTV, Sports, and Entertainment Programming, Bell Media. â€œWith enormous pedigree and an incredible track record for hit format creation, we look forward to not only developing content for our own market, but internationally as well.â€
â€œCTV and Omnicom are important strategic partners for United Artists Media Group. CTVâ€™s desire to produce more original content and Highway Entertainmentâ€™s ability to come in with funding is something we are really excited about,â€ said C. Scot Cru, Executive Vice President, International Strategy and Business Development, United Artists Media Group. â€œPhil and his team are the great collaborators, weâ€™re looking forward to bringing these new shows not only to Canada but distributing them worldwide through our partnership with MGM.â€
â€œHighway Entertainment is in the business of funding great programming,â€ said Adam Ivers, President and CEO, Highway Entertainment. â€œDoing so with creative forces like Mark Burnett and Bell Media reinforces the strength of our model and the true spirit of partnership at a time when our industry is looking to innovate.â€
CTV has developed and broadcast some of the most successful format adaptations in Canadian history, including THE AMAZING RACE CANADA, the most-watched Canadian television program on record, as well as MASTERCHEF CANADA, the #1 new competition series in 2014, and CANADIAN IDOL, SO YOU THINK YOU CAN DANCE CANADA, and WHO WANTS TO BE A MILLIONAIRE, among others.