From Olivia Carville of the Toronto Star:
Property Brothers mine Vine videos for fun and future profit
“We put a lot of resources behind understanding social and developing it. Everything is changing in television and how people are getting their content, and we want to be that company who’s on the forefront of understanding everything from digital to TV to film. We definitely think this is the future and this is where people are going to start to spend more ad dollars.” Continue reading.