Everything about Ratings, eh?

Motive, Ratings, Seed

What made Seed sag?

From Bill Brioux of TV Feeds My Family:

Getting to the root of Seed’s slow start
The one that really seems, if you’ll pardon the pun, inconceivable: the soft opening of Seed Monday night on City. According to the overnight estimates, it drew 344,000 viewers across Canada–about half what I would have predicted. The network gave the Halifax-based comedy plenty of on-air promotion. The timeslot seemed like a perfect fit, hammocked between two of City’s top import comedies, How I Met Your Mother (which scored 890,000 viewers with a Canadian-themed episode) and this year’s biggest U.S. comedy hit, 2 Broke Girls (1,039,000). Read more.

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Motive, Ratings

Motive premieres to 1.23 million viewers

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From a media release:

Canadian Viewers Find their MOTIVE: New Canadian Series Debuts with 1.23 Million Viewers

  • #1 Canadian Series Premiere of the Broadcast Season
  • Encore episode of MOTIVE airs tonight on CTV Two at 10 p.m. ET/PT

It was another touchdown for CTV’s original programming slate last night as, despite an 11p.m. ET start time, 1.23 million viewers tuned in for the post-SUPER BOWL premiere of its new original drama series MOTIVE. The debut becomes the #1 Canadian series premiere of the 2012/13 broadcast year. With 4.2 million viewers tuning in to some or all of the new Canadian crime drama, MOTIVE tackled its competition by more than doubling ELEMENTARY’s audience head-to-head (548,000; Global), and kicked off its debut season as the most-watched program of the night, next to the SUPER BOWL. Following a massive promotion and publicity campaign, MOTIVE held steady throughout the delayed broadcast and scored big among both men and women, with a 6.5 rating for M18-34 in Toronto and a 5.2 rating for F18-34 in Vancouver.

An encore presentation of last night’s premiere episode airs tonight at 10 p.m. ET/PT on CTV Two, and on Saturday, Feb 9 at 8 p.m. ET/PT on CTV in addition to the CTV Mobile channel. MOTIVE is also currently available on demand across CTV’s digital platforms: CTV.ca, the CTV App, and through video on demand partners. Next week, MOTIVE settles into its regular time slot with an all-new episode, entitled “Crimes of Passion” (Sunday, Feb. 10 at 9 p.m. ET/PT on CTV). When a teenaged girl is killed in a hit-and-run accident, the first clues point Detectives Flynn (Kristin Lehman) and Vega (Louis Ferreira) toward the girl’s disgruntled ex-boyfriend. Passion is a strong enough motive for murder, but Angie believes the boyfriend is innocent. She takes a different tack, which reveals a connection between the victim and an eminent prosecutor in the midst of a mayoral campaign. Turns out that passion may well be the motive, and the underpinning of a secret double life. MOTIVE is produced by Foundation Features and Lark Productions in association with Bell Media.

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