CBC

Joe Fresh’s Joe Mimran joins Dragons’ Den

From a media release:

CBC announced today that Joe Fresh founder Joe Mimran will join the upcoming 10thseason of DRAGONS’ DEN. The new season of DRAGONS’ DEN will air in fall 2015.

Throughout his storied career, Joe Mimran has founded and built brands that helped define the industry landscape, including Joe Fresh, Club Monaco, Alfred Sung, Caban and—with his wife, Kimberley Newport-Mimran—Pink Tartan. With an intuitive design vision and a keen business sense, Mimran has been at the forefront of fashion and retail for over thirty years. As founder and former creative director of Joe Fresh for Loblaw Companies Limited, Mimran oversaw the brand’s design, merchandising and retail concepts. Under Mimran’s guidance, Joe Fresh has grown to become Canada’s second largest apparel brand, encompassing women’s, men’s, children’s, baby and beauty collections. Additionally, Mimran oversaw creative direction of Home and Entertainment brands for Loblaw, including PC Home, Life at Home, Everyday Essentials, Jump Kids World, Jogi and Tera Gear, among others.

Mimran is also a private investor in Canada-based businesses, ranging from steel to pharmaceuticals. Educated at York University and the University of Windsor, Mimran joined the family dress manufacturing business in 1977. The company marketed several labels, including its marquee Alfred Sung line. The business grew rapidly from a small rented factory to a 50,000 square-foot space on King Street and was renamed Monaco Group in 1981. A longtime collector and patron of the arts, Mimran’s wide-ranging philanthropic activities include support of the Art Gallery of Ontario, the Montreal Museum of Fine Arts, the Governor General’s Performing Arts Awards and Nuit Blanche. Additionally, he was co-chair of the 2014 Big Bang Bash benefiting Toronto’s popular Luminato Festival.

Big things are in store for the anticipated 10th season of DRAGONS’ DEN, which will feature top entrepreneurs, innovative business pitches and new Dragons. Further details about the 10th season of DRAGONS’ DEN will be announced in the coming weeks.

DRAGONS’ DEN continues to be the top-rated Canadian unscripted program this season, with an average audience of about 1 million Canadians each week.

Greg David
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Greg David

Prior to becoming a television critic and partner at TV, Eh?, Greg David was a critic for TV Guide Canada, the country's most trusted source for TV news. He has interviewed television actors, actresses and behind-the-scenes folks from countless programs. Survivor winners, Donald Trump, Jerry Bruckheimer ... he has interviewed (literally) hundreds of TV people over the course of his career. He is a past member of the Television Critics Association.
Greg David
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