The Guard roars ashoreâ€¦ Global Television’s new Canadian Original drama series, The Guard made its national debut last night with 813,000 viewers 2+, and 464,000 viewers in the key demo Adults 18-49, outshining the robust competition of homegrown premieres in past weeks.
â€œThis is an exciting time for Canadian drama, and our support of Original programming remains steadfast,â€ said Christine Shipton, SVP, Drama and Factual Content, Canwest Broadcasting. â€œThe Guard is a reflection of the excellence found within our production community, and we’re so proud to be a part of it.â€
The Guard edged out all other recent Canadian premieres including:
The Border – 710,000 (+14%)
Jpod – 472,000 (+72%)
Sophie – 630,000 (+29%)
MVP – 349,000 (+133%)
(All data BBM Nielsen Media Research based on total viewers Adults 18-49 unless otherwise indicated.)