Link: The war for the business television viewer

From Tony Wong of The Toronto Star:

The war for the business television viewer
Bloomberg Television Canada will launch sometime in the summer of 2015 and it promises to create waves in a competitive area where the stakes are high for an elite viewership that can move markets.

It is also a rare sign of expansion in a moribund industry: executives say they hope to hire up to 50 more journalists and producers for the channel when it is up and running. Continue reading.

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