From a media release:
1.36 Million Viewers Watch Meaghan Become CANADA’S NEXT TOP MODEL on CTV
- Season Finale up 31% compared to season average
- Full-season marathon airs this Saturday on Star!
Last night, 1.36 million viewers* (*total viewers 2+ at 8:58 p.m., BBM Nielsen Media Research) were watching CTV as Meaghan Waller, 19 from Winnipeg, became the last model standing and took home the title of CANADA’S NEXT TOP MODEL, preliminary data from BBM Nielsen Media Research confirms. More than two million viewers watched all or part of the broadcast and with an average audience of 957,000 viewers, the season finale was the most-watched episode of the season, up 31% compared to the season-to-date average. Winning its timeslot at 8 p.m. in total viewers and the key A18-34, A18-49 and A25-54 demos, the episode was the most-watched program on Canadian television last night for A25-54 and the key female demos F18-49 and F25-54. Additionally, CANADA’S NEXT TOP MODEL was also the #1 reality show of the night, delivering more viewers than a simulcast of BIG BROTHER on Global (943,000).
Encore presentations of last night’s finale air on Star! and FashionTelevisionChannel, tonight at 9 p.m. ET; on MTV, tomorrow at 10 p.m. ET; and Sunday, July 19 on â€˜A’ at 10 p.m. ET. Fans who missed an episode can catch up on Saturday, July 18 at 3 p.m. ET / 12 p.m. PT when Star! airs every episode as a part of a CANADA’S NEXT TOP MODEL Marathon.
Following her spectacular journey on the show, Meaghan is immediately being thrust into the forefront of the fashion world. Now represented by world-renowned modelling agency Elmer Olsen Models, this week is chock-full for Meaghan with a FASHION Magazine editorial spread, Elmer’s Boot Camp to Big Time â€“ where she’ll meet with international agencies â€“ and a promotional shoot for Capezio Shoes. And of course, Meaghan will be the face of Cover Girl campaigns across the country as she is the proud new owner of a $100,000 beauty contract from P&G Beauty.
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