The Wedding Planners brings much-needed nostalgia to primetime TV

In a world full of turmoil and seeking comfort, Beth Stevenson’s creations couldn’t be more timely.

If you’ve tuned in to a Harlequin or Hallmark holiday movie, you’ve likely seen her stuff. Stevenson’s IMDB page is chockfull of such seasonal fare as Snowbound for Christmas, A Christmas Recipe for Romance, Twinkle all the Way or Christmas with a Prince. They’ve quickly become holiday classics. Now Stevenson, Brain Power Studio founder and executive producer, jumps into primetime TV with a new series.

The Wedding Planners, debuting Friday at 8 p.m. ET/PT on Citytv, introduces us to the Clarkson Wedding Essentials, a family-run business that is a one-stop spot for wedding planning. The business is headed up by Marguerite (Michelle Nolden), who hopes her children—Paige (Kimberly-Sue Murray), James (Michael Seater) and Hannah (Madeline Leon)—will one day carry on the business. When that day comes suddenly, the siblings are forced to work together to pull off the perfect wedding.

We spoke to Beth Stevenson about The Wedding Planners, and why shows like it are the perfect salve for uncertain times.

How did The Wedding Planners come about?
Beth Stevenson: Some of Marguerite is actually a lot to do with my mom was such a big part of my life. The reason I’m in the film and television business is because she was actually studying to go into the film and television business after she had raised all of us. I come from a family with siblings and Brain Power is actually a family company and a lot of my siblings do work in the company. My stepsons work in the company. We have that familial connection together with the fact that we’re building something and we’re working on something together. There’s a lot of comparison to how Marguerite has grown the business and expropriated bedrooms. We thought, ‘This will be a really nice location to base a series out of.’

What about the partnership with Rogers?
BS: Nataline Rodrigues, who’s the director of original programming, has this beautiful timeslot that’s called Fall In Love Fridays. We were doing many Harlequin films and most were Canadian content productions that we were doing for various Canadian networks. But predominantly, we were exporting them. She found me and said, ‘Hey, I see you’re doing romcoms and things that would work really well for our network.’ And we said to her, ‘We’re working on this nice limited series that is going to be about a family of wedding planners.’ We continued to talk and then we started to quickly move it through development and she believed in the concept and we went into production.

When it comes to putting together a project like this, a limited series as opposed to a two hour TV movie, it would seem there would be more space to play around. 
BS: It’s definitely nice to build worlds and to look at maybe a dynasty of characters that are together that can continue on. It’s good to do that two-hour movie to make sure you get the chemistry right in the casting, that you’re bringing these worlds together. With The Wedding Planners, we get the best of both worlds because we have this definitive storyline which is the bride and groom that we’re following that episode. And then you have this beautiful enriching family drama that’s flowing underneath it.

The TV-movies you have made have quickly become kind of go-to programming during the holidays. What is it that we love about these so much? Is it escapism?
BS: I go towards more of the word nostalgia. The holiday season has grown to a place of we want this comfort, we want this nostalgia, we want to have these moments where it’s that Christmas tingle people get. The nice thing from our adaptations is they’re coming from Christmas novels in many instances.

A lot of our movies are on Amazon Prime where we get the analytics every week. And it is phenomenal. It doesn’t stop in January I will tell you. Because I think again, people need that in these times. I think the barrage and the digital world can be very exhausting. So if you can get that comfort to come back and to follow a family or to follow a couple and to root for them and to have a little bit of a break, that’s, I think, making a big difference right now in the world.

The Wedding Planners airs Fridays at 8 p.m. ET/PT on Citytv.

Images courtesy of Rogers Media.

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