Tag Archives: Crave

Late Bloomer

Links: Late Bloomer, Season 1

From Aparita Bhandari of The Globe & Mail:

Link: After rising to YouTube fame, Jasmeet Raina disappeared – and now he’s back in Late Bloomer
Sitting in the Bell Media office space in downtown Queen Street West, Raina is dressed all in black: turban, button-down shirt and corduroy pants. The deadpan humour he was known for still lurks in his responses. For the most part, he exudes a zen-like attitude, pausing to consider his answers while doing the media rounds to promote his coming eight-part original comedy series on Crave called Late Bloomer, premiering Friday. Continue reading.

From Aisling Murphy of the Toronto Star:

Link: Jus Reign is gone. Jasmeet Raina is here, redefining South Asian representation with Late Bloomer
Now, in 2024, Raina lives and works under his real name, his influencing career left behind in favour of more rewarding artistic pursuits like “Late Bloomer.” The show follows wannabe content creator Jasmeet Dutta — sound familiar? — as he navigates the schism between his complex family life and his dreams of making it online. Continue reading.

From Simran Singh of Daily Hive:

Link: Reinventing Jus Reign: How Jasmeet Raina blossoms in new TV series “Late Bloomer”
There’s more to Jasmeet Raina than Jus Reign. The series is a reflection of Raina’s own life experiences — the ones his fans perhaps didn’t see or fully understand when he was creating content as Jus Reign. Continue reading.

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Featured, The Trades

From the producers of Trailer Park Boys, the well-oiled and witty new Crave original comedy The Trades premieres March 22

From a media release:

As revealed last night during TSN and CTV’s broadcast of SUPER BOWL LVIII, Crave’s new original comedy series, THE TRADES, debuts Friday, March 22. From Trailer Park Boys Inc. and Kontent House Productions Inc., the eight-part comedy series is a love letter to skilled-trade workers, written with grit, humour, and heart.

Set in a blue-collar community where the high stress of working in a refinery is balanced by the comedic high-wire antics of its plant workers, THE TRADES centres around Todd (Robb Wells), a pipefitter, and his sister and roommate, Audrey (Anastasia Phillips, MOONSHINE), who follows in her big brother’s footsteps pursuing a career in the trades as a carpenter, just like their father Rod (Patrick McKenna, THE RED GREEN SHOW). The first two episodes of THE TRADES drop on Friday, March 22, followed by two new episodes on subsequent Fridays for the duration of the run.

While Todd loves his life, he dreams of climbing the corporate ladder and becoming site manager at Conch Industries, which isn’t too far-fetched, given the current manager Bennett’s (Tom Green, THE TOM GREEN SHOW) chaotic lifestyle. But Todd’s future, and that of the plant and the entire town, is thrown into question when Chelsea (Jennifer Spence, YOU ME HER), an ambitious young executive from head office announces she’s the new site manager, and vows to make some changes.

In the season premiere, Todd works overtime to get a new robotic welding arm up and running, to improve the refinery’s productivity. Audrey debates joining the “family business” and an incident at work opens a job in management, reigniting Todd’s leadership aspirations.

In the second episode, Todd’s crew gives him a makeover to help him dress for the job he wants. His odds at a promotion look promising, until head office sends hot-shot executive Chelsea, to the refinery. Meanwhile, Audrey potentially blows her chances at joining the trades when she tries to save her big bro from humiliation.

THE TRADES is a Trailer Park Boys Inc. and Kontent House Productions Inc. co-production, in association with Bell Media’s Crave. The series is distributed by Rollercoaster Entertainment with Blink49 representing U.S. licensing. Ryan J. Lindsay is creator, writer/executive producer; Shelley Eriksen is writer/executive producer; Warren Sonoda is director; Gary Howsam is executive producer; and Jonathan A. Walker and Robb Wells are producers. John Morayniss and Virginia Rankin are executive producers for Blink49 Studios. Co-executive producers are Andrew McMichael, Angelo Paletta, Ross Mrazek, and Benjamin Rappaport. Series casting is by Marjorie Lecker; cinematographer is Jeff Wheaton; production designer is Michael Pierson; costume designer is Sarah Dunsworth-Nickerson; composer is Jonathan Goldsmith; editors are Sarah Byrne and Jeremy Harty.

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Featured, Industry News, Super Team Canada

From Will Arnett, Crave announces new original adult animated comedy series, Super Team Canada

From a media release:

Crave announced today a 10-episode order for the new, half-hour adult animated comedy, SUPER TEAM CANADA, its first commission of an animated series. The Crave Original series is produced in partnership with Thunderbird Entertainment’s Atomic Cartoons (Max’s YOUNG LOVE), and Will Arnett’s Electric Avenue (SNAKE OIL, TWISTED METAL), and is currently in production with a premiere set for 2025.

Created by Canadian Emmy®-winning writers, and brothers, Robert Cohen (HBO’s SOMEBODY, SOMEWHERE, THE BIG BANG THEORY) and Joel H. Cohen (THE SIMPSONS), the animated comedy focuses on the exploits of six, little-known Canadian superheroes trying to save the world from evil giant robots, an unemployed octopus, and needy hardware store clerks. The stakes are high for these stereotypically underdog Canadian super-unknowns, who are called in as Earth’s last resort when all the other superheroes have been destroyed.

SUPER TEAM CANADA is produced by Thunderbird Entertainment’s Atomic Cartoons, and Will Arnett’s Electric Avenue, in association with Bell Media’s Crave. Showrunner Robert Cohen serves as an executive producer along with Joel Cohen, Atomic/Thunderbird’s Jennifer Twiner McCarron, Matthew Berkowitz and Kristin Cummings, Electric Avenue’s Will Arnett and Marc Forman.

Thunderbird Distribution and Brands oversee global media and consumer products rights for the series.

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Featured, Late Bloomer

From Canadian comedy phenom Jasmeet Raina, the all-new Crave original series Late Bloomer debuts January 19

From a media release:

Comedian, storyteller, and content creator Jasmeet Raina makes his anticipated return to the screen with the debut of Crave’s new eight-part original comedy series LATE BLOOMER, premiering Friday, Jan. 19. Created by and starring Raina, LATE BLOOMER follows burgeoning content creator Jasmeet Dutta (Raina) as he tries to balance his ambitions for success with his commitment to his family, community, and culture.

Raina is joined onscreen by an eclectic ensemble cast including newcomers Baljinder Singh Atwal (DES PARDES) and Sandeep Bali as Jasmeet’s parents, Gurdeep and Supinder; alongside Ashley Ganger (GRAND ARMY) as Jasmeet’s sister, Maanvi; Sugenja Sri (THE HANDMAID’S TALE) and Sachin Mahashi as friends, Chippy and Sunny; and Ahamed Weinberg (INSECURE) as cousin Neal.

In the series debut, “NUDES,” Jasmeet’s laptop goes missing, along with his ‘tasteful’ nude self-portraits, and he needs it back before the photos leak and cause chaos. Next up, in “HOW TO BE VIRAL,” Jasmeet tries to network his way into levelling up his career, but a sale on milk stands in his way.

These first two episodes will hit Crave on Friday, Jan.19, followed by two new episodes dropping on subsequent Fridays.

Under the moniker Jus Reign, Raina reached global audiences across social media, including YouTube, and was one of Much Digital Studios’ first content creators in 2015. Raina became known for his deadpan comedic style and commentary on race and pop culture and is part of a group of storytellers who charted the way for increased South Asian representation in mainstream western media.

LATE BLOOMER is produced by Bell Media in association with Pier 21 Films and in association with Cineflix Studios, with the participation of the Canada Media Fund, Rogers Cable Network Fund, the Bell Fund, and tax credit assistance from of the Government of Ontario, and the Canadian Film or Video Production Tax Credit, and is distributed internationally by Cineflix Rights. Jasmeet Raina is Executive Producer, Star, and Creator, and Baljinder Dhawan is Executive Producer. Shebli Zarghami is Executive Producer and Showrunner. Laszlo Barna, Nicole Butler, Karen Tsang, and Vanessa Steinmetz serve as Executive Producers for Pier 21 Films. Russell Peters and Clayton Peters are Executive Producers and Robbie David is Producer. Lakna Edirisinghe is Co-Executive Producer. Peter Huang is Consulting Producer and also serves as Director for the series.

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Featured, Letterkenny

Crave and New Metric Media ink exclusive overall content deal with Jared Keeso for all new series and to expand the world of Letterkenny

From a media release:

Following the record-breaking success of LETTERKENNY and SHORESY, Crave, and award-winning producer New Metric Media, announced today a new, multi-year creative partnership that expands the world of LETTERKENNY. The deal encompasses 49 new episodes for Crave, including LETTERKENNY spin-offs, and the development of all-new series with multi-hyphenate talent, Jared Keeso.  In addition to the content commitment, the companies continue to collaborate on existing and new ancillary brand extensions, including merchandise and live productions.

“We are thrilled to extend the legacy of Jared Keeso through this creative pact with our partners at New Metric Media,” said Justin Stockman, Vice President, Content Development & Programming, Bell Media. “LETTERKENNY and SHORESY are consistently among the most-watched series on Crave, which is a testament to Jared’s creative vision, and keen ability to create groundbreaking, culturally relevant content. This deal marks a starting point of what’s sure to be another defining era in comedy.”

“We are excited to break new comedic ground on this landmark pact with creative powerhouse Jared Keeso and our content partners at Crave,” commented Mark Montefiore, Founder and CEO, New Metric Media. “This deal exponentially builds our 360-degree comedy ecosystem strategy for many years to come.”

As Crave’s first-ever original series, LETTERKENNY premiered in 2016 as a breakout hit, and quickly solidified a loyal fanbase. Since then, it has delivered 81 episodes and eight specials, amassed 12 Canadian Screen Awards, international critical acclaim, and an exclusive first window U.S. streaming partnership with Hulu for both LETTERKENNY and its official spinoff SHORESY, which was recently renewed for a third season for a total of 18 episodes.

Beyond the small screen, the Canadian phenomenon has expanded its reach with highly sought-after merchandise including Funko POPs, Letterkennyopoly, the popular Puppers Golden Lager, as well as live productions including the sold-out Letterkenny Live! North American tour, and the recent live standup comedy shows, Letterkenny Presents. The series is based on the internet sensation Letterkenny Problems, a five-part series of shorts, which to date has garnered more than 21 million views.

New Metric Media handles the international distribution for LETTERKENNY and SHORESY and has licensed it in the U.S., U.K., Australia, Germany, and Scandinavia. For any new projects to come out of this comprehensive pact, Bell Media is the distributor, while New Metric Media is the exclusive sales agent.

The deal was negotiated by: Bell Media’s Carlyn Klebuc, Dianne Vernon, and Justin Stockman; New Metric Media’s Mark Montefiore and Jayme Alter (Dentons LLC); and Jared Keeso’s representatives Trina Allen (Play Management), Gordon Gilbertson (Gilbertson Entertainment), and Jeffrey Hynick (Jackoway Austen Tyerman Wertheimer).

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